Naven Pillai’s Weekly Social Media Marketing Roundup #2

Naven Pillai’s Weekly SEO Roundup #2
May 30, 2017

Hi everyone,

After a long break, I thought of starting back from where I left. I was really busy with other projects for the past 2 months.

I’ve decided to be consistent on writing weekly roundups on SEO, Social Media Marketing, Content Marketing and Email Marketing. Although you can easily search for top articles related to online marketing of the past week, it would be extremely hard for you to identify the right ones. You don’t want to waste your time reading every single article.

Let me help you curate the best articles!

Without further ado let’s move on to the 2nd weekly social media marketing roundup at which features top social media marketing related articles from the past week.


4 Social Media Marketing Tips Gen Zers Should Learn

As one of the effective marketing channel, social media plays a vital role for companies of any size. Research shows that small businesses are rapidly increasing the social media marketing budgets in 2017. In this article, you can identify and understand four crucial social media marketing tips for Generation Z.


18 Must-Try Social Media Tools for 2017 & Beyond

The online marketplace is flooded with a ton of social media tools. With the aggressive growth of social media marketing channel, the need for social media tools has increased as well. Stop wasting your time in researching different social media tools. This article will provide important details on choosing the right social media tools for your social media marketing efforts.


10 Tips for Engaging Customers Through Social Media, Online Ads and More

Effective communication is essential for any business. With social media, businesses are given more options to stay connected with their customers. However, with hundreds and thousands of brands competing to gain customer loyalty, it’s slightly complicated in creating an effective communication strategy. In this article, you will learn ten tips on engaging customers through social media, online ads and more.


3 Ways a Cohesive Social Media Strategy Can Help Your SEO Efforts

There’s been a continuous debate on whether social media affect organic search ranking and visibility. Although Matt Cutts mentioned in on of his 2014 video that social signals were part of search ranking algorithm, Google denies the fact that Twitter and Facebook influences search ranking factors. However, it’s undeniable that proper social media marketing strategy can improve your search rankings and visibility in the long run. In this article, you can take a look on how you can include social media into SEO efforts to generate better results.


5 Exciting Social Media Trends to Know in 2017

How awesome can it be if you have the ability to predict the future? What if you could identify upcoming trends of social media?  It can make a huge difference in your business. In this article, Noah Kogan, CEO of and shares five exciting social media trends you should focus on in 2017.


Everything You Need to Know About Using Video in Social Marketing [Infographic]

The video feature on social media channels been explosively growing over the last few years. Marketers are still confused on how to utilize video as a medium to succeed with social media marketing. In this informational infographic, you can understand how marketers and consumers are using videos on social media channels.


The 7 Best Facebook Business Pages and How To Copy Their Strategies

If you take a look at your Facebook organic reach data today and compare them with data obtained over the past few years, you will realize how Facebook is playing the money game. It’s true!  The best way to stay in the game is to reverse engineer what other top pages are doing. In this article, Neil Patel shares best 7 Facebook business pages and their strategies to stay on top.


50 Stats to Help You Choose The Right Social Networks for Your Brand

The social media platform is changing rapidly. Marketers need to adapt to those changes and engage with their audience rather than waiting for them to come. The huge challenge is, there are more and more social media channels coming into the bigger picture. In this article, Lisa Marcyes will help you choose the right social media channel for your business through fifty useful social media stats.


11 Ways Social Media Will Evolve in the Future

The demographics of social media channels are changing. The privacy concern and data harvesting awareness are on the rise. As social media channels looking at users as products, users are not being connected to each other the way it was supposed to. In this article, you can look at how social media channels will change in 2017 and years to come.


How To Split Test Your Way to Facebook Ads Success

Are you spending a huge amount of money with no conversion with Facebook Ads? Still thinking about how to serve your product ads to the right audience? In this article, you’ll discover the most effective strategy for planning, testing, audience segmentation and Facebook ads optimization.


What Should You Do with All Those ‘Likes”? How to Spin social followers into gold

Your Facebook page might have few hundred thousand or even millions of social fans but are you generating revenue from those follower counts? Many marketers often refuse to face that harsh reality where the follower counts are just vanity metric. In this article, learn how to monetize your social following the right way.


How do you find this week’s Social Media Marketing roundup?

Please share your opinion by commenting below.


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Naven Pillai
Naven Pillai
Digital Marketing Analyst at Exposureville. You can find me online, tweeting about current trends in digital marketing industry, or playing Football Manager. Winners are not people who never fail, but people who never quit.

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